Elevator pitch

One of the most difficult tasks that I have engaged in over the past 18 months is finding the finance/funding for my business. I have submitted applications to banks, to investors and to individuals. No luck yet. I am not naive and I had to ask myself a simple question: If so many people say “NO” than I must have a crappy product, or I must be useless at pitching it or I must be delusional. All these ideas did cross my mind, and yet I still continue in my pursuit, surely I must be mad, insane, off my rockers, or am I?

The reality is that I have just spoken to the wrong people! I have to and I will find the right investor or supporter. Why am I so confident? It’s really simple, I think that the people or organisations that I approached just don’t get it! I am not being unrealistic, simplistic or or even naive,  just read my pitch below and see if I am right (or mad).

South Africa is struggling to meet its energy needs. The national grid has less than 2% reserve, that is capacity over demand, the norm is 10%. Our country is one of the top 10 polluters in terms of green house gas emissions, mostly due to energy production from coal. The government is on record for saying that we will reduce our CO2 emissions by 30% (President Zuma speaking at COP16 Denmark). The govt is committed to renewable energy to reduce reliance on coal and to reduce GHGs. There is state support in the form of subsidies and rebates for green/energy saving products.We all have to find ways top reduce our energy consumption. Additionally, energy is getting very expensive in South Africa. The price has doubled in the last 5 years and is set to double over the the next decade again. Energy efficiency requirements for new buildings is now written into the building code via new legislation already passed. Energy efficiency, and renewable energy  is going to be a huge opportunity

Elevator pitch: I want to expand the  heat pump market in South Africa by selling 1000 units per year. This is an energy saving device that saves up to 35% of the energy bill of households. This product will save consumers and businesses money, it will cut energy consumption and reduce green house gas emissions (reduce your carbon foot-print). I also want to sell solar systems to people who are currently energy poor/off-the grid so to speak. South Africa has one of the highest solar resources (solar radiation or insolation) in the world. This is a free energy source and it is a travesty that we still have people who don’t have access to electricity in South Africa and surrounding regions.

I believe that this is an opportunity that is worth pursuing and this is exactly what I am doing. I need an initial R1 million rand (around $120 000) to do this. Call me on +27 82 332 8791 or email me on sunny(at)zerocarbon.co.za to discuss or fund or invest in this opportunity.

Note: I have listened to all the constructive input from the various parties/banks/funders and I have incorporated relevant enhancements into the business proposal. So I am listening and thus not ignoring the contributions of said people. (Just in case someone accuses me of arrogance or inflexibility)

Link to my business selling heat pumps: www.zerocarbon.co.za

Link to my business developing solar projects: www.enerlogy.co.za

 

 

 

Voices of descent

There is a growing voice of descent in the land and it is growing louder day by day. What started out a as whisper, then a murmur has how become audible to those who care to listen. Labour strikes, political leadership and a genneral disapproval with the status quo is giving amplification to the discourse.

The essence of this dissatisfaction in my opinion has noting to do with who leads the ruling party, as some uninformed regularly postulate. The real issue is poverty and all it’s vices and complications.
Empty stomachs, sub standard housing , poor health care and sporadic education all ferment the argument.

The succession debate, visclating leaders and self serving politicians offer little or no hope of calming matters, rather these issues add fuel to the tinder box. The flint that will spark the fire will surely come if we continue in our blissful ignorance of the growing dissatisfaction of the poor.

Those of us in leadership, business, civil society, and faith based organizations who are aware of the impending social upheaval dare not remain silent or complacent. We need to add our voice to the conversation and we need to act ,and we need to act now. ( I will follow up in another post on ideas of what we could start doing)

3912

 

Hear me O Lord,

My voice is faint,

and my body weak.

I have called on you,

But all I hear is silence.

Why are you deaf to my cry?

Why do you not heed to my call?

Have I offended thee?

That thou will turn thy face from me!

Hear my prayer O Lord,

That I may make my plea.

 

 

Sunny Morgan-20120903-01

Lessons from Marikana

People will not starve for ever; will not wait for ever,

They will their own bondage sever!

They will not sweat in vain,

They will no longer their conscious stain,

 

They will not listen to fools for long,

For they have now their own song.

 

From the bowels of the earth,

From the empty stomach too,

We hear the rumble,

In its wake many stumble,

Who will listen but a few!

 

 

 

Small business obstacles.

If it’s true that small businesses account for a significant portion of job creation and contribution to the economy then why is it so difficult to start a small business in South Africa?

The red tape, the myriad of forms, licenses and application is such a daunting task that one could easily give up if one as without a certain amount of tenacity.

It seems as if officialdom is totally opposed to assisting small businesses to get started. It seems as if they consider small business somewhat of an irritation rather than as a boon to job creation and economic freedom.

A more small business friendly approach is not difficult to adopt. With some creative thinking a fast track system could easily be implemented using online systems, the Internet and virtual offices.

Small business conundrum.

If it’s true that small businesses account for a significant portion of job creation and contribution to the economy then why is it so difficult to start a small business in South Africa?

The red tape, the myriad of forms, licenses and application is such a daunting task that one could easily give up if one as without a certain amount of tenacity.

It seems as if officialdom is totally opposed to assisting small businesses to get started. It seems as if they consider small business somewhat of an irritation rather than as a boon to job creation and economic freedom.

A more small business friendly approach is not difficult to adopt. With some creative thinking a fast track system could easily be implemented using online systems, the Internet and virtual offices.

Renewal

After a sabbatical of sorts I am back. Since I last posted I have been busy with some exciting things. In the interim I got retrenched from my job, started two new businesses, completed a course on strategy and started another one. I’ve been busy! Whats to love about South Africa, simple, there are always opportunities to better yourself, improve the quality of your life, help others, do new things, and start over! I love this place.

The People’s Revolution

Today, Jan 25 marks the one year anniversary of the People’s Revolution in Egypt. Tens of thousands across the country  marched and many flocked to Tahrir Square to show solidarity for the cause. I am sure that a year ago many of those in the square that day must have dreamt of a NEW EGYPT!. Now a full year later they chant a familiar refrain “Down with the military”. The struggle of the people is not over and democracy has not yet shown her face, yet a eager people still hope!

Ode to Tahrir (Sunny Morgan)

Voices crying in unison,

chanting-give us hope, give us peace,

Pushing, shouting, falling, crying, pleading praying!

Young ones shouting, older ones dreaming, still old ones remembering,

Girls and mothers Standing ,

bold and empowered,

Boys looking up at their fathers

BIG and Proud

Red, white and black faces,

golden eagles rising up!

Take my dreams, and bring me freedom.

 

 

 

 

 

 

 

 

Goal template 2012

GOALS FOR 2012

Aspect

Goals

Activities

Timelines

progress

SPIRITUAL AND CHURCH

       

HEALTH

       

FAMILY AND FRIENDS

       

FINANCES AND WEALTH

       

VOCATION & BUSINESS

       

PERSONAL GROWTH

       

SOCIAL IMPACT

       

MATERIAL POSSESSIONS

       

 

This is a template for a goal matrix. The first column lists the ASPECT that you want to concentrate on. The next column is the actual GOAL, this must follow the SMART convention, it must be specific, measurable, actionable, realistic, and finally it must be time-based. If you goal does not meet this criteria, then it is more of a statement and less of a goal. The third column is the ACTIVITIES, this is where you would list the actual action that you will need to take to achieve your goals, and the column marked TIMELINES is the time that you will allocate to these activities. If for example the ASPECT is HEALTH, then you may choose a goal of losing 5kg in body weight over six months. The activities could then be to attend gym 3 times a week or walk 2 km very day. The time-lines allocated to this activity could be 2 or 3 time s a week, or even daily, and then you would allocate an end date, say 6 months. The progress column is self-explanatory; suffice to say you must monitor progress regularly